Chiphttps://getchip.uk/

Your landing page’s weakest score is Mobile web.

How Chip ranks

  1. 1.Emma73
  2. 2.potzo.cc72
  3. 3.Plum69
  4. 4.Chip66
Fix Mobile web
66Growth scoreupdated

category scores

Mobile web52CTA68
category scoresShowHide
Mobile web52CTA68

Mobile web

52Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture123
  1. Cookie consent modal — Dead blocker covers nearly half the viewport and buries the hero's Download app CTA behind it.
  2. Truncated disclosure text — The 'When investing…' risk copy is clipped behind the modal, hiding required compliance context.
  3. Header Download app pill — Only tappable CTA in the fold is a small header button, not a thumb-friendly full-width action.

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Chip
Emma
potzo.cc

Problems

  • install feels costly, no value payoff
  • no echo of headline promise
  • cookie banner hides mobile hero CTA
  • modest footprint vs hero headline

Value props

68Fair

Title, subtitle, hero — do they sell the product's true value?

Chip’s headlineWealth building, made for you.Your investments, curated. Your savings, earning daily. A pension that tracks when you want to retire. And guidance? Well, that’s there when you need it. Chip has everything you need to build wealth, all in one place.

Working

Could improve

Information hierarchy

72Fair

Does the design help or inhibit what the page is trying to say?

Chip desktop capture for Information hierarchy

What works

What to improve

Trust

72Fair

Proof that the product is real, competent, and safe to try.

Chip desktop capture for Trust

How Chip compares

Trust read