Fullstoryhttps://fullstory.com/

Your landing page’s weakest score is Value props.

How Fullstory ranks

  1. 1.LogRocket80
  2. 2.PostHog72
  3. 3.Fullstory69
  4. 4.Human Behavior69
  5. 5.Heap (Contentsquare)68
  6. 6.June (Amplitude)37
Fix Value props
69Growth scoreupdated

category scores

Value props62Trust64
category scoresShowHide
Value props62Trust64

Value props

62Fair

Title, subtitle, hero — do they sell the product's true value?

Fullstory’s headline vagueIntelligent digital experiences. Powered by human context.Capture real user behavior and put it to work, so your AI moves faster, and your experience improves.

Working

  • Hero image shows product finding real problems
  • Subhead names behavioral data capture
  • Logo bar signals enterprise trust

Could improve

  • H1 could caption any CX/AI product
  • No numbers or proof in the copy itself
  • Outcomes ('experience improves') stay abstract

Trust

64Fair

Proof that the product is real, competent, and safe to try.

Fullstory
LogRocket
Heap (Contentsquare)
PostHog
Trust read
FullstoryCustomer logo strip: iHerb, Papa John's, Newell Brands
PostHogJoin 500,000+ teams already shipping with PostHog.
Human Behavior"Raised $5M from General Catalyst, Y Combinator, and Vercel" funding banner
Heap (Contentsquare)Customer logo wall (Amway, Bridgestone, Dropbox Sign, Esurance, Eventbrite, Nielsen, Northwestern Mutual, Walmart Labs)
LogRocket"Trusted by 3,000+ customers" line above a logo wall including Deloitte, Cisco, BlueCross BlueShield, ClassPass, and CME
June (Amplitude)"Over the past 5 years we've gone from zero to profitable"

Mobile web

70Fair

The phone experience as a first-class citizen.

Fullstory mobile capture for Mobile web

What works

What to improve

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Fullstory

How Fullstory compares

Recommended rewrites

Information hierarchy

76Fair

Does the design help or inhibit what the page is trying to say?

Fullstory desktop capture for Information hierarchy

What works

What to improve