Your landing page’s weakest score is Trust.

Fix Trust
52Growth scoreupdated

category scores

category scoresShowHide

Trust

42Poor

Proof that the product is real, competent, and safe to try.

Epirus
Trust read
DroneShieldimplicit context DroneShield may benefit from pre-existing familiarity among its target audience.
Perseus DefenseNo visible trust signal identified.
Anduril Industries (Anvil)implicit context Anduril Industries (Anvil) may benefit from pre-existing familiarity among its target audience.
EpirusHero field footage of a military vehicle carrying mounted hardware on a desert road
Fortem TechnologiesNo visible trust signal identified.
MARSSNo visible trust signal identified.

Information hierarchy

44Poor

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture123
  1. Watch Full Video pill — The only action inside the hero is a secondary video play, outranking the conversion CTA with no headline beside it.
  2. Connect With Us CTA — Primary CTA is a thin outline pill in the nav corner, sitting at equal weight and size to the adjacent LOGIN button.
  3. Nav link row — Five section links plus a language switcher offer seven exits before the fold delivers any value proposition.

Value props

44Poor

Title, subtitle, hero — do they sell the product's true value?

DroneShield’s headlineFirst there was detection. Now there is intelligence.For decades, RF detection has relied on recognizing what it already knew.

Working

Could improve

CTA

62Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

DroneShield

How DroneShield compares

Recommended rewrites

Mobile web

66Fair

The phone experience as a first-class citizen.

DroneShield mobile capture for Mobile web

What works

What to improve