Gradianthttps://gradiant.com/

Your landing page’s weakest score is Trust.

How Gradiant ranks

  1. 1.Membrion67
  2. 2.Saltworks Technologies63
  3. 3.Gradiant56
  4. 4.ZwitterCo56
  5. 5.KIRA55
  6. 6.Salttech54
Fix Trust
56Growth scoreupdated

category scores

Trust38Information hierarchy52
category scoresShowHide
Trust38Information hierarchy52

Trust

38Poor

Proof that the product is real, competent, and safe to try.

Membrion
KIRA
Trust read
GradiantNo visible trust signal identified.
KIRA"We cut the costs of wastewater disposal by over 50%"
Saltworks TechnologiesNo visible trust signal identified.
SalttechNo visible trust signal identified.
ZwitterCoNo visible trust signal identified.
Membrion12+ Fortune & Global 500 clients

Information hierarchy

52Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture123
  1. HyperSolved headline — Ghost-gray text nearly disappears into the dark video, so the core message is unreadable at a glance.
  2. Contact Us button — The only visible CTA is a small nav pill outside the hero scan path, easy to miss.
  3. Nav link row — Four section links plus search and language selector give six exits before any conversion action.

Value props

54Fair

Title, subtitle, hero — do they sell the product's true value?

Gradiant’s headlineHyperSolvedThe most complete cooling water solution for AI Data Centers

Working

Could improve

CTA

55Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

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Gradiant

How Gradiant compares

Recommended rewrites

Mobile web

80Strong

The phone experience as a first-class citizen.

Gradiant mobile capture for Mobile web

What works

What to improve