Your landing page’s weakest score is Trust.
How Celonis ranks
58Growth scoreupdated
category scores
category scoresShowHide
Trust
48PoorProof that the product is real, competent, and safe to try.
| Trust read | |
|---|---|
| Celonis | "Increase in invoices processed through AI-powered automation 66%" stat card |
| "Backed by Y Combinator + Neo" badge above the headline | |
| No visible trust signal identified. | |
| Embedded "Ask AI about UiPath and agentic business orchestration..." assistant bar | |
| "Trusted by Global Leaders" stat band: "4 in 5 Top US Banks" through "1 in 4 Fortune 50" | |
| Customer logo bar (Goodyear, Cathay Bank, Frost, Hyundai Capital, International SOS) |
Value props
52FairTitle, subtitle, hero — do they sell the product's true value?
Celonis’s headline vague
Industrialize Enterprise AI. Make Enterprise AI work.
Working
- 66% invoice-automation stat adds real proof
- "Make Enterprise AI work" hints at an outcome
- Bold, confident enterprise tone
Could improve
- Headline could caption any AI vendor
- Process mining/intelligence never named
- VR-headset image demonstrates nothing
Mobile web
60FairThe phone experience as a first-class citizen.
What works
What to improve
Information hierarchy
66FairDoes the design help or inhibit what the page is trying to say?
What works
What to improve
CTA
66FairCopy, size, verb, cost-feel — does the primary CTA earn the click?
How Celonis compares
Recommended rewrites