PhotonSpearhttps://photonspear.space/

Your landing page’s weakest score is Trust.

How PhotonSpear ranks

  1. 1.PhotonSpear57
  2. 2.Epirus57
  3. 3.nLIGHT56
  4. 4.Electro Optic Systems (EOS)55
  5. 5.BlueHalo51
Fix Trust
57Growth scoreupdated

category scores

Trust30CTA56
category scoresShowHide
Trust30CTA56

Trust

30Poor

Proof that the product is real, competent, and safe to try.

Electro Optic Systems (EOS)
nLIGHT
Epirus
Trust read
PhotonSpearNo visible trust signal identified.
BlueHaloNo visible trust signal identified.
Electro Optic Systems (EOS)Real photo of an EOS remote weapon station mounted on a vehicle below the hero
nLIGHTReal photograph of the HADES laser hardware unit in the hero
EpirusHero field footage of a military vehicle carrying mounted hardware on a desert road

CTA

56Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

PhotonSpear
BlueHalo
Epirus
nLIGHT
Electro Optic Systems (EOS)

Problems

  • nav-only, no hero CTA
  • small vs huge headline
  • click feels like sales contact
  • no value promised by label

Value props

58Fair

Title, subtitle, hero — do they sell the product's true value?

PhotonSpear’s headlinePhotonSpearPhoton Spear builds directed-energy systems for defense.

Working

Could improve

Information hierarchy

68Fair

Does the design help or inhibit what the page is trying to say?

PhotonSpear desktop capture for Information hierarchy

What works

What to improve

Mobile web

72Fair

The phone experience as a first-class citizen.

PhotonSpear mobile capture for Mobile web

What works

What to improve