Your landing page’s weakest score is Trust.

Fix Trust
65Growth scoreupdated

category scores

category scoresShowHide

Trust

38Poor

Proof that the product is real, competent, and safe to try.

Operon
Cognite
AVEVA Asset Information Management
Kognitwin (Kongsberg Digital)
Trust read
DatchNo visible trust signal identified.
OperonDetailed product screenshot of the P&ID viewer with detections and AI chat panel
Kognitwin (Kongsberg Digital)"Kongsberg Digital is now Falkor" rebrand notice with the 'a KONGSBERG company' logo mark
CogniteDetailed Cognite Flows dashboard screenshot showing alarm cards ("Critical — Pump P-401") and AI query prompts
AVEVA Asset Information Management"Ready to join 70,000+ other industry pros shaping the future?" banner

CTA

64Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Datch
Operon

Problems

  • 4 words — too long
  • two demo CTAs compete
  • nav says 'Book a Demo' instead
  • demo click feels sales-heavy

Information hierarchy

72Fair

Does the design help or inhibit what the page is trying to say?

Datch desktop capture for Information hierarchy

What works

What to improve

Mobile web

72Fair

The phone experience as a first-class citizen.

Datch mobile capture for Mobile web

What works

What to improve

Value props

78Fair

Title, subtitle, hero — do they sell the product's true value?

Datch’s headlineThe AI Agent Built for Improving Plant OEEStop Guessing. Start Fixing. Resume Making—15x Faster.

Working

Could improve