Your landing page’s weakest score is Trust.

How Collector Crypt ranks

  1. 1.Collector Crypt67
  2. 2.Fanatics Collect62
  3. 3.Misprint61
  4. 4.TCGplayer61
  5. 5.Whatnot61
  6. 6.Alt56
Fix Trust
67Growth scoreupdated

category scores

category scoresShowHide

Trust

38Poor

Proof that the product is real, competent, and safe to try.

Collector Crypt
Misprint
Alt
Fanatics Collect
TCGplayer
Trust read
Collector CryptHero imagery of PSA-graded slabbed cards (Charizard, Michael Jordan) with visible grade labels
Misprint"82,894 Collectors Trust Misprint" badge alongside "$45,164,380 MARKET VOLUME" in the hero
AltPSA/BGS graded card listings with visible cert numbers, e.g. "PSA 8 | 1/1 | POP 1 Kobe Bryant/Lebron James" at "$3,943,8
TCGplayerReal product photography in the "BEST SELLERS" row (e.g. "30th Celebration Elite Trainer Box")
Whatnotimplicit context Whatnot may benefit from pre-existing familiarity among its target audience.
Fanatics CollectPSA-slabbed graded cards with visible cert labels ("2025 Topps Chrome UPD Cooper Flagg GEM MT 10") shown in the hero and

CTA

66Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Collector Crypt
TCGplayer
Alt
Fanatics Collect

Problems

  • three co-equal CTAs split focus
  • nav CTA differs from hero primary
  • 'View' is passive, not value-led
  • 'Gacha' cryptic to new visitors

Information hierarchy

72Fair

Does the design help or inhibit what the page is trying to say?

Collector Crypt desktop capture for Information hierarchy

What works

What to improve

Value props

76Fair

Title, subtitle, hero — do they sell the product's true value?

Collector Crypt’s headlineLike Fort Knox, but with a marketplaceCollector brings real-world collectibles into the 21st century. Vault your physical collectibles securely, trade them with others, and even collateralize your assets for loans

Working

Could improve

Mobile web

84Strong

The phone experience as a first-class citizen.

Collector Crypt mobile capture for Mobile web

What works

What to improve